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The Festival of Equine Business

9-11 December 2020

This December’s Festival is the brainchild of Christina Jones who heads up the Equine Business Association (EBA).

The EBA exists to unite the global horse industry through networking and a supportive community for equine business owners and professionals, and to offer training which will equip equine businesses with the skills they need to start and grow.

Being deeply entrenched in equestrianism throughout her childhood, from pony club to more latterly breeding dressage horses, means Christina and the team at the EBA want to help boost the skills and confidence of those operating commercially in the equine industry, now more than ever.

Beyond the EBA, Christina’s day to day business is running her Birmingham based company Blacktype Digital. She and the team there work with businesses, both in the horse industry and far beyond it, who want predictable, profitable growth. As one of the first companies in the world to be accredited as Facebook Marketing Partners (Technical Services) she is equally at home troubleshooting ads for 8 figure ecommerce companies as she is training equine startups. 

Christina commented on why she and the EBA team are putting on this event: “The Festival not only aims to upskill and encourage discussion, but also to introduce new people to our fantastic community at a time when networking is more challenging than ever.  Despite the wider doom & gloom, there is still huge opportunity for independent business to start & grow. My hope is that this event provides the education, motivation & inspiration to allow more equine businesses to thrive in 2021.”

Connect with Christina on LinkedIn here 


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