Quitting Twitter

Quitting Twitter

Yes I’m officially quitting twitter, or at least taking a lengthy sabbatical.  For at least the next three months I’ve made the decision to put the EBA (and my own personal twitter account) into winter hibernation as an experiment. Curious about why? Then read...
How To Get Free PR For Your Horse Business

How To Get Free PR For Your Horse Business

Free PR for your equine business? Yes you can! Recently I’ve read all sorts of articles about “the death of the press release” and hear people moaning that it’s impossible to get into the media without paying. You will be glad to hear that I don’t think this is true....
The Art Of The Sale

The Art Of The Sale

Hands up who would class themselves as a sales person? OK Out of those that said yes, hands up who offers a product for sale, asks if someone would like to buy it and either takes the money and makes the sale or says thank you very much and lets them walk away? OK –...
How To Get To Know Your Customers

How To Get To Know Your Customers

Marketing strategist & consumer psychology expert Emma D’Arcy talks to us about knowing and understanding your customers in this short video, something she will be going over in fuller detail next week in the members training (16th June), so for an insight...

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