Five Equine Tradeshow Survival Tips For Exhibitors

Over the last 16 years I've exhibited at BETA, Spoga & AETA as well as visiting dozens of equine and giftware tradeshows as a buyer. I believe that tradeshows can still be a great way to generate new customers and orders for your equine business, but with costs...

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Quitting Twitter

Yes I'm officially quitting twitter, or at least taking a lengthy sabbatical.  For at least the next three months I’ve made the decision to put the EBA (and my own personal twitter account) into winter hibernation as an experiment. Curious about why? Then read on. You...

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How I Use Gmail Filters To Be More Productive

I have such a love/hate relationship with digital messaging. It makes it so easy to do business all around the world in both a fast and cheap way. (I'm old enough to remember the faff of trying to send faxes internationally....). But it is also the plague...

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Three Easy Ways To A More Profitable Equine Business

Turnover is vanity, profit is sanity and cash flow is king said a very wise business person! I’ve never met an equestrian entrepreneur who didn’t want a more profitable equine business. The fastest way to do this is to increase your prices but sometimes...

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